The partnership between Alfa Beer and the Alfa Bear Trail has existed for many years and is a great combination of local connection and passion for sport. This popular trailrunning event starts and finishes at the Alfa Brewery in Thull and takes participants through the picturesque South Limburg hills.

With distances of 12 km, 18 km and 24 km, participants run through the Geleenbeek valley and the Stammenderbos, past babbling brooks, rolling hills and historical sites such as Terborgh Castle. The varied terrain and the unique Limburg nature make for a challenging and unforgettable experience.

After the efforts, participants are warmly welcomed in the Alfa Brewery Café, where they can enjoy a well-earned glass of Alfa Edel Pils. This hospitality underlines the Limburg burgundian mentality and strengthens the bond between the brewery and the running community.

Registrations for the Alfa Bear Trail open annually on 15 April, and the event is often quickly fully booked. Those interested are therefore advised to register early via the organisation’s official website.

The ongoing collaboration between Alfa Beer and the Alfa Bear Trail highlights the importance of local connection. Alfa Beer is proud of this cooperation and looks forward to many more editions in which sport, nature and conviviality come together in the heart of South Limburg!